03/06/2009
NEWS STORY
Renault has announced the beginning of a new partnership with MegaFon, one of Russia's major telecommunications companies.
The agreement sees MegaFon's branding appear on the drivers' suits and on the carbon fibre floor (in front of the rear wheels) of the team's cars at this weekend's Turkish Grand Prix and at all other races this season.
ING Renault F1 Team Managing Director, Flavio Briatore, commented: "Russia is a market of significant and growing interest to the global economy and is therefore important for Formula One. Our partnership with MegaFon will help enhance our ability to communicate with a huge number of potential Formula One fans across Russia."
CEO of MegafonKavkaz, Andrey Kraynik, said: "It's a great honour for us to become a partner of the ING Renault F1 Team, one of the most popular racing teams in the world. Since its foundation, MegaFon has always supported the development of sport and has sponsored the national football and hockey teams for several years. Recently we have also become the mobile provider of the XXII Olympic Winter Games to be held in Sochi in 2014. The partnership with the ING Renault F1 Team is an opportunity for MegaFon to show its capabilities on the international market. Formula One expresses the ideas close to the corporate culture of MegaFon, which are perfection, development of high technologies, good results, and striving for new victories."