24/04/2008
NEWS STORY
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Ferrari today signed an agreement for the opening of the first Ferrari Store in Britain. The store, which will be managed by the Percassi Group, will be located on Regent Street and will cover around 550 square metres spread over two levels.
Work on the project will begin within the next few days and the Ferrari Store is scheduled to open in the autumn. It will stock the entire range of Ferrari products aimed at Formula 1 fans, GT enthusiasts, children and collectors.
This agreement marks an important step in the Maranello manufacturer's worldwide development plan as the United Kingdom is one of its leading European markets. There are currently 20 outlets in the Ferrari retail chain, half of which are outside of Italy in China, the United States, United Emirates, Saudi Arabia, Spain, Macao and Singapore.
The Percassi Group is one of the leading players on the Italian and international retail scene and also owns the Ferrari Store in Milan which opened in September 2005.